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Social Media

Annals of Communications

Is the TikTok Ban a Chance to Rethink the Whole Internet?

The billionaire Frank McCourt is launching a “people’s bid” to buy the app, replace its addictive algorithm, and give users greater control of their data. Is it a publicity stunt or a sincere attempt to reform the digital age?
Infinite Scroll

What Happened When an Extremely Offline Person Tried TikTok

In 2016, I went viral for telling people to quit social media. In 2024, I ignored my own advice.
2024 in Review

The Year Creators Took Over

The attention economy has dominated the Internet for more than a decade now, but never before have its protagonists felt so central to American life—or had such direct access to the levers of power.
Critics at Large

Will Kids Online, In Fact, Be All Right?

A new documentary reveals social-media platforms’ iron grip on the lives of teen-agers, one that’s increasingly being linked to a slew of mental-health issues. How scared should we be?
Critic’s Notebook

Into the Phones of Teens

“Social Studies,” a documentary series by Lauren Greenfield, follows a group of young people, and screen-records their phones, to capture how social media has reshaped their lives.
Infinite Scroll

Taylor Lorenz’s Plan to Dance on Legacy Media’s Grave

A reporter known for chronicling the “extremely online” is making the leap to the creator economy. The most surprising thing is that she waited this long.
Infinite Scroll

How to Opt Out of A.I. Online

Hint: You can’t, really.
Infinite Scroll

The Desperation of the Instagram Photo Dump

On today’s social media, the only way to counteract the overflow of online content is to put out an overflow of your own.
Critics at Large

The Trap of the Trad Wife

A new crop of influencers showcasing regressive gender roles has soared in popularity in recent months. Is this life style a harmless personal choice or an existential threat to feminism?
Infinite Scroll

The Arrest of Telegram’s Founder Illuminates Global Anxieties About Social Platforms

Pavel Durov may have been detained for the company’s alleged illegal conduct, but his predicament is also a signal of government concern about digital networks’ outsized power.
Infinite Scroll

How the Harris Campaign Beat Trump at Being Online

Trump has always drawn ideas from the darker corners of the Internet, but his new opponent has found a different kind of traction by embracing the Web’s native formats.
The Lede

Elon Musk’s Surging Political Activism

The X C.E.O. has been using his platform to sound off on topics including Venezuela’s election, Trump’s campaign, and racial violence in the U.K.
The Weekend Essay

What Tweens Get from Sephora and What They Get from Us

Kids are mimicking the semi-professionals they see on their phones, imbibing ideas about beauty rooted in deep desires and capitulations.
Infinite Scroll

Making Memes for the Global “Oat Milk Élite”

A loose federation of hyperlocal Instagram accounts are both satirizing and codifying the habits of a homogenous consumer class.
Infinite Scroll

The Trump Assassination Attempt Meets the Internet’s Brain-Rot Era

Today’s social platforms can instantly convert even the most harrowing news events into misleading tidbits and gleefully empty jokes.
Infinite Scroll

TikTok’s Favorite Camera

By mimicking classic film aesthetics, the Fujifilm X100 has become a digital hit.
The New Yorker Interview

Lena Dunham’s Change of Pace

From her home base in London, the “Girls” creator is working on a new semi-autobiographical TV series and finishing up a memoir. But, she says, “I definitely don’t want to be my own muse.”
The Political Scene Podcast

Could the 2024 Election Be Decided by Memes?

Supporters of the Trump and Biden campaigns are trying to engineer viral moments to win the election through social media.
Cultural Comment

The Delicate Art of Turning Your Parents Into Content

Gen Z creators are learning the lessons of Scorsese and Akerman: putting mom and dad in your work brings pathos, complexity, and a certain frisson.
Infinite Scroll

The New Generation of Online Culture Curators

In a digital landscape overrun by algorithms and A.I., we need human guides to help us decide what’s worth paying attention to.